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Medical Education for Pharma and Healthcare

 

co.medical develops medical education for pharmaceutical companies, medical device companies and the healthcare sector. As a medical education agency, we design and deliver medical and scientific education for physicians and other healthcare professionals, as well as training for field teams and internal teams.

We combine medical and scientific expertise with medical writing, instructional design and creative implementation. From CME programs and e-learning to webinars and scientific events, we develop medical education formats tailored to the content, target audience and learning objectives.

Medical Education from Concept to Implementation

Medical education combines medical and scientific content with instructional design tailored to the target audience. co.medical supports pharmaceutical and medical device companies throughout the process, from concept development and the definition of learning objectives to medical writing, instructional design and implementation of the appropriate educational format.

Depending on the target audience and learning objectives, we develop CME programs, e-learning modules, webinars, scientific events, or training for field teams and internal teams.

CME Programs for Physicians

CME programs are certified medical education activities through which physicians can earn continuing education credits. co.medical designs and develops CME programs for different medical specialties and educational formats.

We combine medical and scientific content development with a clear instructional structure and the appropriate media format. Depending on the project, CME content can be delivered digitally, in print, or as part of an educational event.

Our CME services include:

  • Development of digital and print CME modules

  • Support with CME accreditation

  • Evaluation of CME programs

Digital Medical Education and E-Learning

Digital medical education provides access to medical and scientific learning independent of time and location. co.medical develops digital learning formats based on the medical content, target audience and defined learning objectives.

Our digital medical education formats include:

  • E-learning: digital and interactive learning modules

  • E-detailing: digital presentation of medical and scientific content

  • Webinars and webcasts: medical education and scientific exchange

  • Mobile learning: apps, web apps and mobile learning formats

  • Serious games: game-based approaches to communicating medical content

Print Formats for Medical Education

Print materials can complement digital and in-person medical education and provide lasting access to medical content.

co.medical develops, among other formats:

  • Print CME modules

  • Educational and training materials

  • Medical posters

  • Supporting materials for educational programs and events

Print and digital formats can be coordinated within an integrated medical education concept.

Medical Education for Field Teams and Internal Teams

Medical education can address physicians and other healthcare professionals as well as field teams and internal teams within pharmaceutical companies. Product education and training communicate medical knowledge relating to products, indications, clinical studies and scientific data.

co.medical develops formats including:

  • Product training and indication-specific training

  • Field force training

  • Train-the-trainer concepts

  • Digital learning modules

  • Training materials and presentations

Medical content is tailored to the existing knowledge, responsibilities and specific application context of each target audience.

Live Medical Education and Scientific Events

Live medical education combines medical and scientific learning with direct professional exchange. co.medical designs medical and scientific events and prepares the content according to the target audience and event format.

Our live formats include:

  • Scientific symposia

  • Continuing medical education events for physicians

  • Educational programs for nurses, pharmacy technicians and medical technical professionals

  • Medical training

  • Webinars and hybrid event formats

 

To our references

Frequently Asked Questions About Medical Education and CME

What Is Medical Education?

Medical education is the structured communication of medical and scientific knowledge to physicians, other healthcare professionals or internal teams. Formats can include CME programs, e-learning, webinars, training programs and scientific events.

What Does a Medical Education Agency Do?

A medical education agency designs and develops medical education and training programs. co.medical combines medical and scientific expertise, medical writing and instructional design with implementation across digital, print and live formats.

What Does CME Mean for Physicians?

CME stands for Continuing Medical Education and refers to the ongoing professional education of physicians. Certified CME activities allow physicians to earn continuing education credits.

What Medical Education Formats Are Available?

Medical education can be delivered digitally, in print or through live events. Formats include CME modules, e-learning, webinars, webcasts, scientific symposia, training programs and in-person educational events.

Which Target Audiences Does co.medical Develop Medical Education For?

co.medical develops medical education for physicians and other healthcare professionals as well as field teams and internal teams within pharmaceutical companies. Content, instructional design and format are tailored to the respective target audience and defined learning objectives.